{"id":19880,"date":"2017-02-27T15:00:58","date_gmt":"2017-02-27T08:00:58","guid":{"rendered":"https:\/\/lib.isi.ac.id\/?p=9600"},"modified":"2017-02-27T15:00:58","modified_gmt":"2017-02-27T08:00:58","slug":"marketeers-february-2017","status":"publish","type":"post","link":"https:\/\/lib.isi.ac.id\/en\/marketeers-february-2017\/","title":{"rendered":"Marketeers, February 2017"},"content":{"rendered":"<p style=\"text-align: center;\"><a href=\"https:\/\/lib.isi.ac.id\/wp-content\/uploads\/2017\/02\/17036194_1450628114949899_1998094207_o.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter  wp-image-9601\" alt=\"17036194_1450628114949899_1998094207_o\" src=\"https:\/\/lib.isi.ac.id\/wp-content\/uploads\/2017\/02\/17036194_1450628114949899_1998094207_o-550x695.jpg\" width=\"385\" height=\"486\" \/> <\/a><\/p>\n<p>Edisi kali ini mengangkat tema <i>Lifestyle Marketing<\/i>.\u00a0 Ini merupakan pendekatan pemasaran yang memenuhi gaya hidup konsumen. Tujuan dari aktivitas ini pun beragam, mulai dari meningkatkan <i>awareness<\/i>, memperluas segmen baru, mengubah <i>positioning<\/i>, strategi promosi, atau lainnya. Pada halaman 42 dibahas tentang <i>Inspiring guide to lifestyle marketing<\/i>, gaya hidup yang bisa digunakan perusahaan atau brand dalam menjalankan <i>lifestyle marketing.<\/i> Halaman 46 menyajikan tentang kerek <i>awareness<\/i>, raih segmen baru. Sementara halaman 49 mengusung tulisan tentang gaet millennial dengan dunia hiburan. Dalam rubrik <i>business &amp; entrepreneur<\/i>, Ramadhan Triwijanarko, mengangkat tulisan tentang ketika berwirausaha jadi gaya hidup (hal. 64).<\/p>","protected":false},"excerpt":{"rendered":"<p>Edisi kali ini mengangkat tema Lifestyle Marketing.\u00a0 Ini merupakan pendekatan pemasaran yang memenuhi gaya hidup konsumen. Tujuan dari aktivitas ini pun beragam, mulai dari meningkatkan awareness, memperluas segmen baru, mengubah positioning, strategi promosi, atau lainnya. Pada halaman 42 dibahas tentang Inspiring guide to lifestyle marketing, gaya hidup yang bisa digunakan perusahaan atau brand dalam menjalankan [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[41],"tags":[],"class_list":["post-19880","post","type-post","status-publish","format-standard","hentry","category-jurnal-majalah-terbaru"],"featured_image_src":{"landsacpe":false,"list":false,"medium":false,"full":false},"_links":{"self":[{"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/posts\/19880","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/comments?post=19880"}],"version-history":[{"count":0,"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/posts\/19880\/revisions"}],"wp:attachment":[{"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/media?parent=19880"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/categories?post=19880"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lib.isi.ac.id\/en\/wp-json\/wp\/v2\/tags?post=19880"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}